Cost-Benefit Survey of Big Data Analytics

January 30, 2018 / GuidesFor Team

Big data analytics has a lot of potential. Following the motto of “G.I. Joe” that “Knowing is half the battle” big data delivers a torrent of information to corporate decision makers.

Is it another IT hype? -or is there some truth into it? Harvard Business Review has conducted a survey in big data analytics and the result of investing in the technology.

 Respondents are top executives of big-name Forbes 500 companies like Ford Motors, Amex, Disney, Nielsen, UPS, Metlife, Turner Broadcasting, Capital One, and General Electric.

Read this article to check the actual survey result and the HBR interpretation of it.

-Miyagi Kazuki

Read the source article at Harvard Business Review

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